FOR IMMEDIATE RELEASE
Alpharetta, GA — November 13, 2025 — Go-Parts today announced the launch of Wrenchy, the company's new AI-powered digital assistant built to make finding the right auto parts online easier, faster, and far more fun for everyday drivers.
Wrenchy represents a major step forward in Go-Parts' mission to modernize the online auto parts experience. Instead of clicking through endless menus or trying to guess industry terminology, drivers can now simply describe what they need in everyday language — and Wrenchy does the rest.
From headlights to hoods and everything in between, Wrenchy helps users find the right replacement part with the confidence usually reserved for someone who has a mechanic in the family… or a robot friend in the garage. Using a standard Year/Make/Model search, a VIN number, or simply typing the part in question will allow Wrenchy to ask the right questions, narrowing down the options and giving clear direction on the component needed.
"Online parts shopping shouldn't feel like an exam," noted Sean Kennedy, Go-Parts CEO. "Wrenchy brings a modern, intuitive, and friendly approach to a process that historically involved frustration, uncertainty, and a lot of guessing. He makes the experience simple — and dare we say — enjoyable."
Go-Parts President Dan Derebenskiy added, "One of the shortfalls of shopping for auto parts online is the lack of a parts counter expert. This can be intimidating for novice DIYers, and our goal is to replicate that parts counter experience, empowering vehicle owners in the process."
AI Meets Personality
Unlike traditional search tools, Wrenchy does more than return results — he talks, asks questions, and will sometimes comment on the user's ride. He's built to break down the barriers that often discourage DIY repairs by taking the intimidation out of learning about parts and repairs.
And yes, he has a personality. Wrenchy is enthusiastic, curious, and extremely proud of his new role. Go-Parts describes him as "the most helpful digital parts helper on the internet — and probably the only one with a favorite basketball team." (Spoiler Alert: It's the Pistons)
"I was engineered to help humans fix cars," Wrenchy said in a prepared comment. "But also, to spread joy, high-five successful repairs, and maybe one day earn my own parking spot at the office."
A New Era for DIY Auto Repair
Wrenchy is designed specifically for DIY customers and everyday drivers looking to confidently order parts online. He is currently waiting at Go-Parts.com, guiding consumers through the parts-finding journey and offering support around the clock.
About Go-Parts
Go-Parts is a national distributor of high-quality aftermarket automotive parts, committed to making auto repair more accessible through technology, transparency, and exceptional service. With fast delivery and a user-first digital platform, Go-Parts empowers drivers to take control of their repair journey — no shop counter required.
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